It’s been a long time in the making, but we’re proud to say, we have a new website. No, we’re not replacing our current site, this time we’ve added to the family of Red Candy digital spaces. The new site is strictly photography. (more…)
We’ve been pouring heart and energy into this project for the past few months and thought you would like the opportunity to see the process. MeadowLea Spreads have used this work to help launch their new products into supermarkets across Australia. Let’s start with the final images – they’ll set the scene for you…
Draw dropping deliciousness, eatability, lickability and good old fashioned drool factor doesn’t just happen. Food styling and photography is an art… along with a whole lot of planning, preparation, prop sourcing and passion. Oh, and did I mention aching backs and bruised knees? But it’s all so worth it… we love it, and our clients love the results.
And because I always want to see what’s really going on behind the camera, I thought I’d share a little behind-the-scenes from one of our recent shoots. So, here’s a look at what we’ve been up to recently for Fonterra Foodservices. (more…)
If you manufacture food for a living, the most exciting thing you can see is someone super-hyped about your products.
There are several tools you can use to help create this outcome, but our favourite by far is the humble (or, by the end of this post, we might all agree, not so humble) recipe book.
What’s not to love? Images (there has to be images, don’t even THINK you can build a cookbook without them) that ooze appetite appeal, that enlist even your most ardent fence-sitter to a jaw-dropping ‘nom nom.’ Plus a ‘how-to’ guide on making the dish within said jaw-dropping image. (more…)
Practically speaking, “pulling” meat, whether it’s pork or beef, is the act of separating a slow-cooked meat from its bone and along its well-cooked grain into thin strips, resulting in perfectly and naturally juicy, shredded meat. The separation involves two forks, some patience and a little arm strength (more for endurance than brute strength). So, what made it the most popular thing since sliced bread? Or should I say WITH sliced bread?… (more…)