Do you remember the days before Instagram? Or before food blogs? Back then, food photography was done by magazine teams in turtle neck sweaters and food manufacturers for adverts. The at-home-cook or avid foodie wouldn’t even think to pull out the old kodak point & shoot to snap a few before a meal at their …
Okay, so this strategy might not make you unpopular. In fact, it’s with great optimism in humanity that we genuinely hope this one simple strategy makes you very popular indeed –with your customers.
We’re chuffed to say that Food & Drink magazine have published?the?article “Branding Mistakes You Don’t Know You’re Making”?written by Karyn MacDonald, one of our company directors.
It’s been a long time in the making, but we’re proud to say, we have a new website. No, we’re not replacing our current site, this time we’ve added to the family of Red Candy digital spaces. The new site is strictly photography.
One of our festive recipes for MeadowLea Spreads. Happy Christmas and enjoy! RUDOLPH BROWNIES Ingredients (Makes 12-14 brownies) Brownies 100g MeadowLea Breakfast Twists Chocolate Spread 40g cocoa powder 225g caster sugar 2 eggs, beaten 50g self-raising flour 50g chocolate chips 1 tsp ground cinnamon 1 tsp vanilla essence Frosting 1 cup icing sugar 2 tbsp …
One of the unique services we offer at Red Candy is hand-drawn illustration. Sketches and watercolor illustrations have a way of adding beauty and detail that a stock image can only aspire to. Recently a client asked us to create a recipe book that would break the mold of their traditional executions and give their …
We’ve been pouring heart and energy into this project for the past few months and thought you would like the opportunity to see the process. MeadowLea Spreads have used this work to help launch their new products into supermarkets across Australia. Let’s start with the final images – they’ll set the scene for you…
Creating visually interesting creative pieces is easy if you’re working with the right team, but do you measure if your collateral is working to achieve your business goals? Here are some ideas to measure audience response to your creative activities. Don’t forget that the key to successful data gathering is interpreting the data, so take …
If the thought of keeping your eye on the ball when you have so many in the air is enough to make you want to sit back with a strong cup of vodka-laced camomile, then this blog post is for you. You need to outsource and you need to do it well. After all, it’s your reputation…and …
